Integrity Marketing Group Grows Final Expense Presence with Addition of Senior Select

February 19, 2019

DALLAS — Integrity Marketing Group, LLC (“Integrity”), the nation’s largest independent distributor of life and health insurance products, today announced it has completed the acquisition of Senior Select Insurance Group (“Senior Select” or “the Company”), one of the strongest and most respected final expense insurance agencies in the Southeastern United States. As part of the deal, Senior Select President/CEO and Founder, Frank Buce, becomes an owner in Integrity. Financial terms of the private transaction were not disclosed.

Based in LaGrange, Georgia, Senior Select was founded in 1995 and distributes products from a dozen major carriers through a dedicated team of sales professionals. In 2019, Senior Select will produce almost $25 million of new life insurance premium. Buce will continue to lead the business and all Senior Select employees will retain their positions and work from the Company’s Georgia office.

About Integrity

Integrity, headquartered in Dallas, Texas, is a leading distributor of life and health insurance, and provider of innovative solutions for wealth management and retirement planning. Through its partner network of over 500,000 agents and advisors, Integrity helps millions of Americans protect their life, health and wealth with a commitment to meet them wherever they are — in person, over the phone and online. Integrity’s cutting-edge technology helps streamline the insurance and financial planning experience for all stakeholders. In addition, Integrity develops products with carrier partners and markets them through its nationwide distribution network. In 2022, Integrity helped carriers place over $22 billion in new sales and oversaw more than $40 billion of assets under management and advisement through its RIA and broker-dealer platforms.

Media Contact:
Rachel Aird, Public Relations Director
Integrity Marketing Group

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Eric Pederson, Vice President of Business Development
Integrity Marketing Group

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