Insurance Marketing Resources - Integrity Marketing Group

Marketing Technology and Data Solutions

Our services enable us to connect our insurance partners with consumers — where and how consumers prefer to connect — through cross-channel, strategic marketing campaigns.

Lead Generation

Not all leads are created equal. Integrity’s consent-based, TCPA-compliant process generates leads that are more likely to convert to sales — and helps you make smarter business decisions, as a result. Powered by lead enhancement technology and real-time filtering, our system integrates with both proprietary and third-party CRMs.

Digital Marketing

We provide simple but powerful ways to digitally connect with audiences that generate leads. Integrity’s marketing team uses leading-edge digital tools and strategies — including web design and development, social media marketing, email marketing, and Integrity’s proprietary CRM technology — to fuel growth. Our expertise also includes paid search management, biddable and programmatic media, and marketing automation that gives us and our partners a competitive advantage.

Creative Services

Integrity’s in-house creative production team brings the story of protecting your life, health and wealth to life. Our expertise spans multiple mediums, including film and motion services, creative ideation, brand design and content management to connect with consumers wherever they are.

Strategy and Research

Effective marketing starts with a deep understanding of the industry, informed by customer insights. Our research helps us focus on the customer and the market and stay ahead of insurance trends. Our innovative approach builds the foundation our partners need to thrive.

Data and Analytics

Data is critical to making informed marketing decisions. Sifting through the noise to prioritize the most useful data and translating it into actionable insights is one of the ways we use business intelligence to support our partners. Integrity effectively leverages marketing intelligence to drive growth and successfully engage with key audiences.

Marketing Technology Consulting

Technology plays a crucial role in creating a great user experience. Planning, integrating and executing a future-ready martech stack is no easy task. But Integrity’s systems integrations expertise means we can use custom research and proprietary insights to help direct lifecycle marketing and future strategy for all our partners.