Our Team

Meet Our Leadership

Get to know the faces behind the Integrity name. Each of these men and women work tirelessly to ensure the Integrity family is growing, thriving and happy.

Joe Fortunato

Managing Partner

Joseph Fortunato is the President of The Health Insurance Place and a Managing Partner at Integrity.

Joe earned his Associate Degree in business in 1971, prior to entering the retail industry. Three years later, he was transferred from Pittsburgh to Johnstown, Pennsylvania to open a new retail location. He then obtained his Life, Health and Annuity License in 1979 and eventually joined the National Association of Health Underwriters, frequently meeting with federal and state representatives to discuss the health insurance industry.

Joe opened The Health Insurance Place in 1979, where the primary focus was on Medicare and supplemental plans, as well as annuity and life insurance policies. He has since added accident, critical illness, disability and worksite products to the company’s portfolio. Healthcare reform led to the creation of retail walk-in centers. Today, the agency provides exceptional support to brokers while catering to health insurance clients seeking group, individual, Medicare and supplemental plans — all in a personalized, caring and thoughtful way.

He lives in Johnstown, Pennsylvania with his wife, Barbara, and enjoys spending time with his grandkids whenever possible.

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